Distribution
Where a property is listed, and how many people can find it, decides much of its year. This section looks at multi-channel distribution, at the long-running debate about direct bookings, and at the guests who come back.
Multi-channel distribution: being everywhere without losing control
Why vacation rentals are listed on several platforms, what each additional channel really costs, and how to keep listings, calendars and prices consistent everywhere.
Direct booking: the long game
The promise and the reality of direct bookings for vacation rentals: what a direct channel requires, who it suits, and why it is built over years rather than launched.
Repeat guests and the value of a relationship
Why returning guests matter so much to a vacation rental, how hosts can stay in touch respectfully, and what makes a guest want to come back.
Other sections
Guests · Operations · Host technology · Design & sustainability